Great breakdown of how these cultural flows are shifting the ecosystem. The Squid Game example is really interesting because it demonstrates how South Korea's investment in soft power is producing measurable returns beyond just viewership numebrs. I remeber noticing Luckin Coffee chains popping up in my city seemingly overnight and didn't realize it was part of this larger pattern of Chinese brands entering the global streetscape. It's fasinating how Netflix's $200M essentially acts as infrastructure investment for Thailand's creative export potential.
Thanks! Especially regarding China, the broader perspective was an eye-opener for me too. It's not just entertainment and retail but also electric vehicle brands (BYD), consumer tech (Huawei, Xiaomi), and AI (DeepSeek's API integration). Looking forward to seeing how this develops in the next year :)
Great breakdown of how these cultural flows are shifting the ecosystem. The Squid Game example is really interesting because it demonstrates how South Korea's investment in soft power is producing measurable returns beyond just viewership numebrs. I remeber noticing Luckin Coffee chains popping up in my city seemingly overnight and didn't realize it was part of this larger pattern of Chinese brands entering the global streetscape. It's fasinating how Netflix's $200M essentially acts as infrastructure investment for Thailand's creative export potential.
Thanks! Especially regarding China, the broader perspective was an eye-opener for me too. It's not just entertainment and retail but also electric vehicle brands (BYD), consumer tech (Huawei, Xiaomi), and AI (DeepSeek's API integration). Looking forward to seeing how this develops in the next year :)